How To Implement Agile Marketing: Three Overlooked Requirements

Part 2 of a 6 part series on Agile Marketing from Kimberly A. Whitler, Jennifer Zeszut, Jim Ewel, Roland Smart, Mark Verone and Scott Brinker

http://www.forbes.com/sites/kimberlywhitler/2016/12/10/how-to-implement-agile-marketing-three-overlooked-requirements/#27554a141737

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